When you think about it, how can any FitPro expect clients to forgive a bad reputation?
They simply can’t do it, even if they like you as a person, because they can’t be associated with a business who has a bad reputation.
So, arguably, there’s nothing you do on a daily basis that’s more important to your business than proper program design.
And if there’s something you and I both know, it’s that programming good workouts isn’t something that happens by accident.
You also know that without it, you literally have an accident waiting to happen … injuries that can happen instantaneously, or come on gradually over time due to improper program design.
Not to mention a lack of results, which is also unforgivable.
While the need for good program design is indisputable, what’s equally true is how much time, energy and effort goes into creating a single weeks worth of workouts … much less a full years worth.
It’s taken me three years to compile, test, and refine all these workouts, but finally I’m proud to offer you …